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Well it was a tight race but the final results are in! Congratulations to Paula of Dallas, Texas for winning the Southern Soul contest! She edged out her competitors in Austin, San Antonio, and Houston for the win, and we are all thrilled for her!

We also need to give a big “THANK YOU” to everyone who participated in this contest! We had so many great responses and an incredible amount of participation in the vote. We truly appreciated having so many participants offering their beneficial design feedback on the Southern Soul rebrand. How cool that you all got to be a part of that, right?!

All of the fantastic data Tru Fragrance received on the Southern Soul perfume designs is being taken into consideration for rebranding this product. And that’s thanks to YOU GUYS! The new perfume will be in stores in early 2017 in all its glory, so be sure to stay tuned to see how your feedback influences what will go into market! Hopefully you signed up to receive a sample in the last survey, and you’ll get to try it out for yourself!

See below for Paula’s responses to the Southern Soul questions that won her a $1,000 Visa gift card, and congrats again Paula! If you need a shopping buddy for that spending spree, you just let me know. I will totally drive up to Dallas for that! 😉
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Once again, I know there are a million beautiful Southern Souls out there, and this contest really affirmed that for me. Not only were you all willing to share your personal stories, you were also willing to help out a fellow Southern Soul to help her win! It was truly inspiring, and makes me proud to live in Texas! Long live the Lone Star state! 🙂

XO,

A

P.S. I received compensation for this post. Don’t worry though, all opinions are my own.